Objective

You will be creating a ligature logo design in Illustrator that will use your initials or name. This logo will be your personal logo for you. You will start by importing an image of your sketch into your Illustrator to recreate your logo from. Remember, you are not using fonts to create these logos. You will be creating a unique logo using the tools in Illustrator. 

 

Project Requirements

• Logos uses your initials or name and are in a ligature style

• You create an original logo from your sketches and your sketches have a layer of their own. 

• Your sketches will need to be embedded.  

 

Step 1: Brainstorming Steps

1. Create a new folder inside your Final folder and name it “Ligature Logo”.

2. Copy and paste the Ligature Logo Creative Brief into this new doc.

3. Put your name and period at the top and click on Untitled Document to name it correctly. 

 

Step 2: Project Steps

1. Create a 8x8” AI file

2. Import and embed sketches into Illustrator.

3. Start to recreate your sketch. 

4. Search online for Adobe Illustrator Text Tutorials to add effects and style to your designs. 

 

Project Help

• Sketching to Vector Instructions 

• How to Make a Monogram

• Hand Lettering

• Ligature Logo Tips

• Mr. Wiant’s Illustrator Demos

 

Step 3: Turn-In Steps

1. Leave all logos and sketches on layers that you can turn the visibility off.

2. Place your final logo on a layer with nothing else and enlarge it on the artboard. Balance the logo on the artboard to create a professional looking display.

3. Name your Illustrator file as “lastName_Ligature Logo.ai”. 

4. Export your file as a JPG by going to File>Export>Export As and changing the format to JPG. Make sure to check the Use Artboards box on the bottom left.

• Color Model: RGB

• Quality: 10

• Resolution: 300

1. Turn all files into your Final>Ligature Logo folder.

​

Wednesday 9/4

Word Play

Objective

You will consider how fonts have emotions and how you can control those emotions by using kerning, tracking, and leading. You will be creating a series of 4 words that explores how the word can be represented by the image. The goal is to create a unique, yet simple way to communicate this. 

 

Project Requirements

• AI Size - Four Artboards that are 8.5x8.5”

• Four images created

• Only black and white can be used

• Simple shapes can be added that you create, but not images.

• Name of the font and tools used should be listed small on the design. Consider how hierarchy works with these names.

 

Step 1: Brainstorming Steps

1. Create a new folder inside your Final folder and name it “Word Play”.

2. Copy and paste the Word Play Creative Brief into this new doc.

3. Put your name and period at the top and click on Untitled Document to name it correctly. 

 

Step 2: Project Steps

1. Create a new Illustrator file using the appropriate steps: AI Size - Four Artboards that are 8.5x8.5” Video Directions 

2. Use your sketches to design your best concepts. 

3. Consider how you will select a font that represents that word. For example, if you design for the word Heavy, use a big, thick font. 

4. Play with the overall look of the font to show your creativity. Use kerning, tracking, leading and manipulating the text using skills like pathfinder, text outlines and text warp.

5. Once you have completed your design, in small type put the name of the font and what tools you used to manipulate the image. Consider how you are using successful hierarchy and balance.

 

Project Help

• Text Manipulation Tips

• Video Inspiration

• Type to Outline

• Envelope Distort

• Warp Text to Shape

 

Step 3: Turn-In Steps

1. Name your Illustrator file as “lastName_WordPlay.ai”. 

2. Export your file as a JPG by going to File>Export>Export As and changing the format to JPG. Make sure to check the Use Artboards box on the bottom left.

   1. Color Model: RGB

   2. Quality: 10

   3. Resolution: 300

3. Turn all files into your Final>Word Play folder.

 

Wednesday 8/21

Animal Type

Objective

You will be creating a typography design of an animal by using only the letters within that animal's name. You will use only one font and can manipulate the letters however you want to create your design. 

 

Project Skills

• Explore fonts for an appropriate style that fits your theme

• Explore transformation tools in Illustrator. 

 

Project Requirements 

• Only one font may be used.

• Only the letters of the animal’s name may be used.

• Color can be used. 

• You can use any tools to manipulate your letters (envelope distort, text outlines, etc.)

 

Step 1: Brainstorming Steps

1. Create a new folder inside your Final folder and name it “Animal Type”.

2. Create a new Google Doc inside your folder and copy and paste the Animal Type Creative Brief into this new doc.

3. Fill out the top of the Creative Brief and title it by clicking on Untitled Document. 

4. Complete the Creative Brief brainstorming steps. 

 

Step 2: Project Steps

1. Create a new Illustrator file that is 11x17’’ and 300dpi resolution. 

2. Optional - find an image of an animal and use that as a background template as you start to create your animal with the letters. 

 

Project Help

• Tutorial Video: Type to Outline

• Tutorial Video: Envelope Distort

• Tutorial Video: Warp Text to Shape

 

Step 3: Turn-In Steps

1. Save a JPG and AI file saved as “lastName_Animal Type”. Use the settings below for your JPG. 

         - Select Use Artboards

         - Color Mode: RGB

         - Quality: 10

         - Resolution: 300

2. Turn both files into your Animal Type folder. 

3. Complete and submit the checklist in Schoology. 

​